Another fictional project, another attempt to push AI-assisted filmmaking a little further. This time, I explored how traditional filmmaking, cinematic corporate storytelling and generative AI could work together to create a more human and visually consistent HR ad. The interesting part was not the generation itself, but everything around it: the creative direction, the references, […]
EcoDomus doesn’t exist — and that’s exactly the point. It’s a fictional eco-domotics brand I designed and directed end-to-end as a personal case study: identity, visual world, AI-generated shots, motion graphics and sound design, all built under a single coherent pipeline. The real project was the workflow itself — testing how tools like ChatGPT, Higgsfield […]
I recently tested a workflow built around ChatGPT, Luma, and DaVinci Resolve as part of the development of a larger project already in progress. The goal was not to “discover” these tools, but to understand how they could work together inside a more structured production pipeline: using ChatGPT to support visual development and prompt building, […]