I generated a Corporate Ad + Case Study

Another fictional project, another attempt to push AI-assisted filmmaking a little further.

This time, I explored how traditional filmmaking, cinematic corporate storytelling and generative AI could work together to create a more human and visually consistent HR ad.

The interesting part was not the generation itself, but everything around it: the creative direction, the references, the selection, the editing and the finishing.

A practical test of how AI can become part of a real production workflow.

Read the full case study